Ready to edit
Inside the template
These are illustrative commitments, not a standard sponsorship package. Replace them with the deliverables you actually agreed to. Convert each relative deadline into a calendar date based on your event date and supplier lead times. Use one row per sponsor deliverable.
Open the CSV in your spreadsheet app, then save it as a workbook or Google Sheet to add filters, dropdowns, or formatting. CSV files contain the data only.
| Deliverable | Internal owner | Delivery due |
|---|---|---|
| Website logo | Partnerships lead | Event - 14 days |
| Printed signage | Production lead | Event day before doors |
| Sponsor passes | Registration lead | Event - 7 days |
| Email mention | Marketing lead | Event - 7 days |
Illustrative examples. The download includes every row and column; adjust them to your event.
01
Start with the agreed commitments
A package name such as “Gold” does not tell the delivery team what to do. Break the agreement into individual items with a clear quantity, placement, or duration.
- Create separate rows for website placement, signage, passes, email mentions, and sessions where applicable.
- Write a completion criterion for each row: for example, “approved logo linked on the sponsor page.”
- Record changes to scope in the notes and confirm them with the sponsor before changing the task.
02
Separate asset, approval, and delivery dates
The date a sign goes up is not the date the artwork should arrive. Give the team a visible sequence from receiving assets to delivering the commitment.
- Start with the supplier or publishing deadline, then work backward to allow for sponsor review and corrections.
- Assign an internal owner and a sponsor approver for every item. Replace the sample role names before sharing.
- If an asset is late, record the blocker, the next follow-up date, and the consequence for delivery.
03
Use statuses that explain the next action
Try: Not started, Waiting for sponsor, In progress, Awaiting approval, Delivered, and Blocked. The sheet starts with sample statuses; edit them to match your workflow.
- Review upcoming deadlines with the team at a regular interval, increasing frequency as the event approaches.
- Filter by owner and status to find unresolved approvals and blocked tasks.
- Keep a next-action note for anything blocked. A red status without an owner or next step will not resolve the problem.
04
Save proof as you deliver
Collect evidence while it is easy to obtain. A live page URL, approved artwork, or photo of the installed sign can make the post-event report much easier to prepare.
- Add the evidence link and actual delivery date before marking an item Delivered.
- Describe precisely what each metric measures. Delivery of a placement does not establish sponsor ROI.
- Send the agreed report and confirm outstanding items. Share attendee information only according to the permissions and terms that apply to your event.
Make a copy for your event.
Download the template, replace the examples, and share one working version with your team.
Download free CSVPUT IT INTO PRACTICE
Explore sponsor and exhibitor tools